Glossary

Find Terms Alphabetically

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z 9

pre-roll advertising
Definition
Pre-roll ads are typically either 15 or 30 second long advertisements that may precede the online viewing of either full-episode or short-form content. (Source: CRTC, Perspectives on Canadian Broadcasting in New Media, June 2008)
French
publicité d’avant programme
This term is used for
pre-roll ads
pre-roll advertisement

Other Related Glossaries

Telecommunications Terms (short list)
Telecommunications and Broadcasting Regulation Vocabulary (Public Works and Government Services Canada)

Date modified: