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Result 87 of 123.

Titre: Reaching the retired : a survey of the media habits, preferences and needs of senior citizens in metro Toronto

Auteur(e)s: Environics Research Group; United Church of Canada. Toronto Area Presbytery. Communications Committee; Canadian Radio-Television Commission (CRTC); Adams, Michael

Notes: Prepared for the Communications Committee, Toronto Area Presbytery, United Church of Canada.; Also published in French under the title: Pour le troisième âge : enquête sur l'emploi des medias par les personnes âgées de la région métropolitaine de Toronto.; Bibliography: p. 173-176.; An examination of the leisure activities found most satisfying by senior citizens and their reasons for deriving such satisfaction. The bulk of the study focuses on their relationship with the media, particularly with newspapers, radio and television. The issues of access, consumption, performances, and needs are discussed and analysed. --p. 3. Bibliography of CRTC studies.

Sujet: Older people - Ontario - Toronto Metropolitan Area; Mass media - Ontario - Toronto Metropolitan Area

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