Détail
Result 1 of 1.
- Titre
- Handbook of radio and TV broadcasting : research procedures in audience, program, and revenues
- Cote
- HE 8689.6 H36
- Auteur(e)s
- Fletcher, James E
- Éditeur
- New York : Van Nostrand Reinhold, c1981.
- Description Physique
- viii, 336 p.
- Notes
- Includes bibliographical references and index.
- Langage
- English / Anglais
- Sujet
- Broadcasting - Research - Handbooks, manuals, etc.
- Radio audiences - Research - Handbooks, manuals, etc.
- Television viewers - Research - Handbooks, manuals, etc.
- ISBN
- 0442224176
- Localisation
- LOST
- Accès
- Public
- ID
- CAT 1411
- Date de modification :