Résultats de la recherche

Advertising and Canadian broadcasting : public service or "atmospheric billboard"? / Toller, Brian. [s.l. : s.n.], 1975.

Study of advertising opportunities on cable and interactive services : executive summary / Confédération générale de la publicité (Montréal, Québec). Montréal, COGEP, 1986.

A Pilot study on the accuracy of the information provided by selected television and radio stations to the B.B.G. on the duration of their commercial and non-commercial announcements / Public Opinion Research Center. Montreal : CROP, 1967.

Highlights of an experimental study : "The effects of clustering on recall of television commercials" / Canadian Radio-Television Commission (CRTC). Research Branch. Ottawa : Research Branch, 1976.

Study of Canadian networks' advertising revenues in peak period and potential value of additional advertising minutes : final report / Nordicity Group Ltd.; Canadian Radio-television and Telecommunications Commission (CRTC). [Ottawa] : Nordicity Group Ltd., 2007.

Getting the message through... : the Canadian Cable Television Association's response to CRTC Public notice 1985-175 on cable advertising and non-programming services / Canadian Cable Television Association (CCTA). Ottawa : Canadian Cable Television Association, 1985.

A Measure of public opinion on television commercials : an analysis of spontaneous comments in BBM Bureau of Measurement audience diaries / Canadian Radio-Television Commission (CRTC). Research Branch. Ottawa : Research Branch, [1976].

Verbatim content analysis of 3070 diaries drawn from six central areas : Vancouver, Winnipeg, Toronto, Saint John, Halifax / Canadian Radio-Television Commission (CRTC).

Preliminary research report : the influence of television advertising on children compared to peer and parental influence / Liefeld, John P; Norsworthy, Faye; Canadian Radio-Television Commission (CRTC). [s.l. : s.n., 1975?]

Estimating the value of television spillover advertising from U.S. parent companies to their Canadian subsidiaries / Donner & Lazar Research Associates. [s.l.] : Donner & Lazar Research, 1975.

Tabulation of programming item-3 : national survey of attitudes towards television advertising : some preliminary distributors / Canadian Radio-Television Commission (CRTC). Research Branch. [Ottawa] : Research Branch, 1976.

The effect of concentration on advertising rates / Canadian Radio-television and Telecommunications Commission (CRTC). Economic Planning and Analysis Branch; Hunking, Nicholas; Williams, Claudette. (Draft). Ottawa : Canadian Radio-television and Telecommunications Commission, 1977.

A summary of the effect of concentration on advertising rates / Canadian Radio-television and Telecommunications Commission (CRTC). Ownership Study Group. (Draft). Ottawa : Canadian Radio-television and Telecommunications Commission, Broadcasting Planning and Development Directorate, Economic Planning and Analysis Branch, The Ownership Study Group, 1977.

Subliminal advertising in television : some recent developments / Canadian Radio-Television Commission (CRTC). Research Branch. Ottawa : Research Branch, 1974.

Attitudes of Canadians toward advertising on television / Avrim Lazar and Associates Ltd.; Canadian Radio-television and Telecommunications Commission (CRTC). Research Branch; Market Facts of Canada Ltd. Ottawa : Printing and Publishing, Supply and Services Canada, 1978.

Public attitudes towards advertising : preliminary phase / Market Facts of Canada Limited; Canadian Radio-Television Commission (CRTC). Toronto ; Montreal : Market Facts of Canada Limited, 1975.

Attitudes of Canadians towards advertising on television / Market Facts of Canada Limited; Canadian Radio-television and Telecommunications Commission (CRTC). Research Branch. Toronto : Market Facts of Canada, 1977.

Attitudes of Canadians towards television advertising : final report of the qualitative phase / Market Facts of Canada Limited; Multi-Reso Limited; Canadian Radio-Television Commission (CRTC). Toronto : Market Facts of Canada ; Montreal : Multi-Reso, 1975.