It takes a village to find a phone -- Sharing anchors community
-- Everyone is a media outlet -- Publish, then filter -- Personal motivation meets
collaborative production -- Collective action and institutional challenges --
Faster and faster -- Solving social dilemmas -- Fitting our tools to a small world
-- Failure for free -- Promise, tool, bargain -- Epilogue.
An examination of how the rapid spread of new forms of social
interaction enabled by technology is changing the way humans form groups and exist
within them, with profound long-term economic and social effects--for good and for
ill. Our age's new technologies of social networking are evolving, and evolving
us, into new groups doing new things in new ways, and old and new groups alike
doing the old things better and more easily. Hierarchical structures that exist to
manage the work of groups are seeing their raisons d'être swiftly eroded by the
rising tide. Business models are being destroyed, transformed, born at dizzying
speeds, and the larger social impact is profound.