Guidance for HVAC, heating and cooling, and duct cleaning companies

Different industries have obligations and responsibilities in regards to the Unsolicited Telecommunications Rules and the National Do Not Call List (National DNCL). Find out more about the guidelines and how to comply with the rules.

On this page

• Registration and Subscription to the National Do Not Call List
• Avoiding liability
• Situations and responsibilities
• More information
• Guidance for other industries

Registration and subscription to the National Do Not Call List

If you or your employees are making unwanted calls or if you are using a company to make unsolicited calls for you (a lead generator), your company must register and subscribe to the National Do Not Call List. If you use a lead generator and do not provide them with your registration and subscription, then you are in violation of the Unsolicited Telecommunications Rules.

Avoiding liability

Your company is liable for the actions of your employees and your lead generator. Make sure your employees and any lead generators they (or you) hire are familiar with the Unsolicited Telecommunications Rules and know how to comply with them.

If a lead generator says they will take care of registering and subscribing to the National Do Not Call List, they may be non-compliant. As a result, you could be held liable for any violations that occur while they are calling on your behalf.

Situations and responsibilities (dealers, advisors, lead generators)

• Employees calling on behalf of your company

  Your company must:

  • register with the National Do Not Call List
  • maintain an internal do not call list
  • purchase a subscription to every area code the employees intend to call and download an updated list every 31 days
  • ensure your employees:
    • scrub your call list against the National Do Not Call List and your internal do not call list
    • do not call any consumer telephone number on any do not call list
  • ensure your employees follow all Unsolicited Telecommunication Rules
• Company hiring a lead generator to make telemarketing calls

  Your company must:

  • be registered with the National Do Not Call List
  • maintain an internal do not call list
  • purchase a subscription to the Do Not Call List that includes every area code the lead generator will call on your behalf
  • provide the lead generator with:
    • the list of numbers included in your subscription
    • a copy of your company’s internal do not call list
  • make sure the list of numbers from the National Do Not Call List used by the lead generator is updated no later than every 31 days
  • ensure the lead generator does not call any number on either the National Do Not Call List or your internal lists
  • ensure the lead generator knows they must follow the Unsolicited Telecommunication Rules

  
  

  The lead generator must:

  • confirm your client has a valid registration and subscription to the National Do Not Call List
  • download an updated list of numbers for the subscribed area codes no later than every 31 days
  • scrub the call list against the subscribed list and the client’s internal do not call list
  • ensure you follow all Unsolicited Telecommunication Rules

More information

• Unsolicited Telecommunications Rules: Know your obligations
• Frequently asked questions about registration and subscription
• How to register with the National Do Not Call List

Guidance for other industries

• The real estate industry
• Financial dealers (investments and mutual funds) and advisors
• The insurance industry
• Mortgage brokers
• Car dealerships
• All other industries

The information provided herein is guidance provided by the Canadian Radio-television and Telecommunications Commission, and should not be considered comprehensive, nor legally binding. If you are still unsure of your compliance with the Unsolicited Telecommunications Rules, consider engaging the assistance of private regulatory legal counsel.

Date modified:

2024-02-19