Radio’s Support for Canadian Talent

The CRTC and other industry organizations provide support for Canadian artists, through various funding incentives and initiatives.

Canadian broadcasters reinvest in developing Canadian content

Canada’s Broadcasting Actrequires that each element of the Canadian broadcasting system contribute to the creation and presentation of Canadian programming.

Canadian Content Development (CCD) consists of various funding initiatives by broadcasters to help create and promote audio content for broadcasting using Canadian resources. These initiatives provide support, promotion, training and development of Canadian musical and spoken word talent, including journalists. The CCD policy replaces the former Canadian Talent Development (CTD) policy.

Commercial radio licensees are required to contribute financially to support CCD. The CRTC reviews radio broadcasters’ contributions to CCD in each of these circumstances: new licence application, licence renewal or transfer of ownership.

Applications for new stations or licence renewal support Canadian artists

All commercial radio broadcasters must make annual financial contributions to support CCD. Contributions are based on each station’s revenue. This requirement applies to all licensed commercial stations, including those licensed in the future.

Annual CCD contributions fall into two categories, basic and over and above:

Ethnic stations or those that broadcast mainly spoken word material are not required to contribute to FACTOR or MUSICACTION – since these stations make limited use of Canadian music. They can direct their annual basic and over and above CCD contributions to eligible initiatives that support their content.

Transfer of ownership or control of radio stations

Radio stations applying for transfer of ownership or control must commit a minimum direct financial contribution to CCD. The amount is 6% of the value of the transaction, of which:

In transfer situations, the CRTC will forgo benefit requirements for unprofitable stations under certain circumstances.  For details, read paragraph 126 of the 2006 Commercial Radio Policy and paragraph 70 of the 1998 Commercial Radio Policy.

CCD funding eligibility

In addition to FACTOR and MUSICACTION, the CRTC considers the following parties and initiatives to be eligible for CCD funding: 

Initiatives that aren’t targeted toward development of Canadian audio content will no longer qualify as eligible CCD initiatives. These include:

Consult a general listing of CCD initiatives approved to date. For a full explanation of the current CCD policy, read paragraphs 97-128 of the 2006 Commercial Radio Policy.

Canadian Association of Broadcasters

The Canadian Association of Broadcasters (CAB) is also committed to a number of initiatives designed to promote Canadian music. More information can be found at FACTOR, MUSICACTION, Radio Starmaker Fund and Fonds Radiostar.

Related information

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