Detail

Result 67 of 132.
Title
Subliminal perception : some basic research considerations relating to subliminal advertising
Call Number
HF 5822 C33 1974
Author
Canadian Radio-Television Commission (CRTC). Research Branch
Imprint
[Ottawa] : Research Branch, 1974.
Physical Description
[18] leaves
Series
Bibliography of CRTC studies ; R-75
Notes
Bibliography: leaves 14-18.
A report on some basic research considerations relating to subliminal advertising including conditions under which subliminal perception is said to have occurred, findings demonstrating that subliminal and perception are real phenomena.--p. 2 Bibliography of CRTC studies.
Language
English / Anglais
Subject
Advertising - Psychological aspects
Persuation
Communication - Social aspects
Subliminal perception
Location
STACKS
Access
Public
ID
CAT 13783
Date Modified: