Detail

Result 22 of 68.
Title
A Measure of public opinion on television commercials : an analysis of spontaneous comments in BBM Bureau of Measurement audience diaries
Call Number
HF 6146 T42 M42 1976
Author
Canadian Radio-Television Commission (CRTC). Research Branch
Imprint
Ottawa : Research Branch, [1976].
Physical Description
11 leaves
Series
Bibliography of CRTC studies ; R-69
Notes
A categorization and statistical analysis of the comments on advertising included in the diaries of the fall 1974 BBM survey.--p. 1 Bibliography of CRTC studies.
Language
English / Anglais
Subject
Television advertising - Canada
Location
STACKS
Access
Public
ID
CAT 13779
Date Modified: