Detail

Result 11 of 68.
Title
Advertising revenues and business cycles
Call Number
HF 5813 C2 B65 1976
Author
Bondar, James
Canadian Radio-television and Telecommunications Commission (CRTC). Research Branch
Imprint
[Ottawa] : Research Branch, 1976.
Physical Description
6, [4] leaves
Series
Bibliography of CRTC studies ; R-71
Notes
A look at the connection between television advertising and the overall performance of the Canadian economy, partly with the aim of predicting future advertising revenues, and partly to discern some mechanism underlying changes in advertising revenues.--p. 1 Bibliography of CRTC studies.
Language
English / Anglais
Subject
Broadcast advertising - Canada
Advertising - Economic aspects - Canada
Location
STACKS
Access
Public
ID
CAT 13771
Date Modified: