Detail
Result 4 of 4.
- Title
- The impact of mass media : a look at the social-psychological factors affecting reception of mass communication
- Call Number
- HM 258 C35 1969
- Imprint
- [Ottawa] : 1969.
- Physical Description
- 29 leaves
- Series
- Bibliography of CRTC studies ; S-92
- Notes
- "A survey of literature on the effects of mass communication on groups and individuals, touching on "gatekeepers," opinion leaders, source credibility, selective perception and the role played by news and information communicators in forming opinions." --p. 38 Bibliography of CRTC studies.
- Language
- English
- Location
- STACKS
- Access
- Public
- ID
- CAT 15402
- Date Modified: