Detail
Result 2 of 6.
- Title
- A Measure of public opinion on television commercials : an analysis of spontaneous comments in BBM Bureau of Measurement audience diaries
- Call Number
- HF 6146 T42 M42 1976
- Imprint
- Ottawa : Research Branch, [1976].
- Physical Description
- 11 leaves
- Series
- Bibliography of CRTC studies ; R-69
- Notes
- A categorization and statistical analysis of the comments on advertising included in the diaries of the fall 1974 BBM survey.--p. 1 Bibliography of CRTC studies.
- Language
- English
- Subject
- Television advertising - Canada
- Location
- STACKS
- Access
- Public
- ID
- CAT 13779
- Date Modified: