ARCHIVED -  Decision CRTC 97-680

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Decision

Ottawa, 23 December 1997
Decision CRTC 97-680
Telelatino Network Inc.
Licence amendment for Telelatino
1. Following Public Notice CRTC 1997-130 dated 20 October 1997, the Commission approves the application by Telelatino Network Inc., licensee of the national specialty programming undertaking known as Telelatino, comprised of ethnic programs directed to Italian and Hispanic/Spanish audiences, to amend condition of licence no. 5 pertaining to the distribution of advertising material in order to increase the amount of advertising from the current 8 minutes per hour no more than 3 minutes of which may consist of local or regional advertising, to a maximum of 12 minutes per hour no more than 6 minutes of which may consist of local or regional advertising. The amended condition of licence now reads as follows:
5. (a) The licensee shall restrict the distribution of commercial messages on its undertaking to a maximum of 12 minutes per hour no more than 6 minutes of which may consist of local or regional advertising.
(b) In addition to the maximum of 12 minutes of commercial messages referred to in 5(a), the licensee may distribute during each clock hour, a maximum of 30 seconds of additional advertising material that consists of unpaid public service announcements.
(c) Where a program occupies time in 2 or more consecutive clock hours, the licensee may exceed the maximum number of minutes of advertising material allowed in those clock hours, up to a maximum of 10 minutes in any clock hour, provided that the average number of minutes of advertising material in those clock hours occupied by the program does not exceed 12 minutes.
2. The Commission acknowledges three interventions opposing the proposed increase in advertising material. The Commission has carefully reviewed the interventions as well as the licensee's reply thereto. It is satisfied that the approval granted to Telelatino to increase the amount of advertising will not have a significant impact on existing ethnic services.
3. Further, the Commission notes that the amended condition of licence is consistent with the condition of licence concerning advertising which has been imposed on several other specialty programming undertakings.
4. Finally, the Commission acknowledges the interventions filed in support of the application.
This decision is to be appended to the licence.
Laura M. Talbot-Allan
Secretary General
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