ARCHIVED - Decision CRTC 95-414
This page has been archived on the Web
Information identified as archived on the Web is for reference, research or recordkeeping purposes. Archived Decisions, Notices and Orders (DNOs) remain in effect except to the extent they are amended or reversed by the Commission, a court, or the government. The text of archived information has not been altered or updated after the date of archiving. Changes to DNOs are published as “dashes” to the original DNO number. Web pages that are archived on the Web are not subject to the Government of Canada Web Standards. As per the Communications Policy of the Government of Canada, you can request alternate formats by contacting us.
Decision |
|
Ottawa, 7 July 1995
|
|
Decision CRTC 95-414
|
|
Videotron Communications Ltd.
|
|
Edmonton (part of), Alberta - 941962300
|
|
Application to insert certain promotional material in the local availabilities of U.S. satellite services
|
|
Following Public Notice CRTC 1995-59 dated 20 April 1995, the Commission approves the application by Videotron Communications Ltd. for authority to alter the signal of U.S. satellite services for the insertion of promotional material in the local availabilities of those services by adding the following condition of licence:
|
|
The licensee may, at its option, insert certain promotional material as a substitute for the "local availabilities" (i.e. non-Canadian advertising material) of non-Canadian satellite services. At least 75% of these local availabilities must be made available for use by licensed Canadian programming services for the promotion of their respective services, for the promotion of the community channel and for unpaid Canadian public service announcements. A maximum of 25% of the commercial availabilities may be made available for the promotion of discretionary programming services and packages, customer service information, channel realignments, cable FM service and additional cable outlets.
|
|
This amendment is consistent with the approach taken by the Commission in Decision CRTC 95-12 dated 18 January 1995.
|
|
The Commission notes the applicant's statement that it will provide the Canadian programming services access to local availabilities on a non-discriminatory basis and at no cost.
|
|
The Commission also notes that the applicant is proposing to use this opportunity for strictly promotional purposes, not for the sale of advertising.
|
|
The Commission acknowledges the intervention in support of this application.
|
|
Allan J. Darling
Secretary General |
|
|
- Date modified: