ARCHIVED -  Decision CRTC 94-927

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Decision

Ottawa, 19 December 1994
Decision CRTC 94-927
Bluewater Broadcasting Limited
Sarnia, Leamington and Chatham, Ontario - 940490600 - 940491400 - 940492200 - 940493000

Transfer of control

Following a Public Hearing in the National Capital Region beginning on 20 September 1994, the Commission approves the applications for authority to transfer effective control of Bluewater Broadcasting Limited, licensee of the radio programming undertakings CKTY and CFGX-FM Sarnia, CHYR-FM Leamington and CFCO Chatham, through the transfer of all of the issued and outstanding shares from Rogers Communications Inc. to Blackburn Radio Inc. (Blackburn).
The purchase price for the shares is $2,600,000. Based on the evidence filed with the applications, the Commission has no concerns with respect to the availability or the adequacy of the required financing.
Because the Commission does not solicit competing applications for authority to transfer effective control of broadcasting undertakings, the onus is on the applicant to demonstrate to the Commission that the application filed is the best possible proposal under the circumstances, taking into account the Commission's general concerns with respect to transactions of this nature. As a first test, the applicant must demonstrate that the proposed transfer will yield significant and unequivocal benefits to the community served by the broadcasting undertaking and to the Canadian broadcasting system as a whole, and that it is in the public interest.
The Commission has assessed the total benefits package which includes direct, quantifiable expenditures of $204,750 and a further $517,000 in indirect expenditures. In general, the Commission is satisfied that the benefits package is significant and unequivocal, and that approval of these applications is in the public interest.
The Commission expects Blackburn to ensure that the commitments identified as benefits are implemented in accordance with the schedule outlined in the applications.
The Commission reaffirms the particular importance it attaches to the development of Canadian talent and notes that the applicant is proposing to continue the stations' existing commitments in this regard. Furthermore, the quantifiable benefits proposed by the applicant as part of the transaction, qualify as Canadian talent development and will be added to the stations' existing commitments. The Commission encourages the applicant, during the licence term, to continue its efforts towards the support, development and on-air exposure of local and regional talent.
In Public Notice CRTC 1992-59, the Commission announced implementation of its employment equity policy. It advised licensees that, at the time of licence renewal or upon considering applications for authority to transfer ownership or control, it would review with applicants their practices and plans to ensure equitable employment. In keeping with the Commission's policy, it encourages the applicant to consider employment equity issues in its hiring practices and in all other aspects of its management of human resources.
The Commission acknowledges all of the interventions filed in respect of these applications, both in support and in opposition, and has noted the applicant's replies regarding concerns expressed in the latter.
Allan J. Darling
Secretary General
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