ARCHIVED -  Decision CRTC 89-539

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Decision

Ottawa, 3 August 1989
Decision CRTC 89-539
Armadale Communications Limited
Winnipeg, Manitoba - 883290900
Following a Public Hearing in Winnipeg on 16 May 1989, the Commission renews the broadcasting licence for CKRC Winnipeg from 1 October 1989 to 31 August 1994, subject to the conditions specified in this decision and in the licence to be issued.
With respect to Canadian content, subsection 13(2) of the Radio Regulations, 1986 (the regulations) requires that a minimum of 30% of all musical selections broadcast during each broadcast day by AM stations be Canadian. The Commission notes that its analysis of the programming broadcast on 9 March 1987 revealed a Canadian content level of 25.6% including a level of only 8.3% between 7:00 and 9:00 a.m. and 20% between 4:00 and 6:00 p.m. The licensee explained that on that day the station aired its weekly top-30 countdown and that it failed during the evening to play enough Canadian selections to reach the 30% level. It added that this was an atypical day and submitted music lists and tapes from 18 to 21 March 1987 to substantiate its claim. It also advised the Commission that it had taken steps to ensure that all Canadian selections are scheduled in a reasonable manner throughout the broadcast day. The Commission was unable to complete a second Canadian content analysis for 24 August 1988 because the licensee submitted incomplete tapes. It did however conduct a further analysis of the programming broadcast on 8 February 1989 which revealed a Canadian content level of 32.1%
With respect to logger tapes, subsection 8(5) of the regulations requires each licensee to retain "a clear and intelligible tape recording or other exact copy of all broadcast matter" for a period of at least four weeks from the date of the broadcast. The licensee explained that its failure to submit complete tapes on 24 August 1988 was due to a mechanical problem which caused the tape to stop. In response to a Commission request for comments on this matter and on the measures taken to ensure future compliance, the licensee provided a full description of its equipment, including the means employed to monitor its effectiveness. It also outlined the method in place to ensure that this problem would not recur.
The Commission reiterates the importance of ensuring that appropriate measures are taken to comply with the regulations at all times.
With respect to the development of Canadian talent, the Commission notes that the licensee has allocated an annual budget of $11,320 in direct expenditures, including $5,000 each for recording the winners of two country talent contests and a $1,320 contribution to FACTOR. The station also promotes the Royal Winnipeg Ballet, the Gas Station Theatre and other cultural organizations.
The Commission reaffirms the particular importance it attaches to the development of Canadian talent and considers that the licensee has sufficient human resources and a solid financial base to increase its support in this regard. Accordingly, the Commission requires the licensee to submit a report within three months of the date of this decision outlining its precise plans to increase support, development and on-air exposure of local and regional talent, including direct expenditures, commensurate with its financial situation.
It is a condition of licence that the licensee adhere to the Canadian Association of Broadcasters' (CAB) self-regulatory guidelines on sex-role stereotyping, as amended from time to time and approved by the Commission.
It is also a condition of licence that the licensee adhere to the provisions of the CAB's Broadcast Code for Advertising to Children, as amended from time to time and approved by the Commission.
The Commission acknowledges the numerous interventions from local organizations and elected officials in support of the renewal of this licence.
The Department of Communications has advised the Commission that it is prepared to renew the Technical Construction and Operating Certificate for a period of one year only, expiring 30 September 1990. With respect to the operation of this undertaking beyond this period, the Commission draws the licensee's attention to paragraph 13(1)(b) of the Broadcasting Act pertaining to the technical certification of broadcasting undertakings and to subsection 13(2) which provides that any broadcasting licence issued, amended or renewed in contravention of section 13 is of no force or effect.
Fernand Bélisle
Secretary General

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