A vibrant Canadian production market depends greatly on traditional TV subscription and advertising revenues, a portion of which broadcasters use to spend on content.
How to use the flowchart: Adjust the Subscriber and Advertiser Revenue sliders to increase or decrease the percentage of revenue that flows through the broadcasting system to Total Canadian Content Production. The amounts in certain boxes will increase or decrease. Click on the titles to read more information about each box.
Sources: Nordicity estimates based on data from CRTC, CAVCO, CMF, Telefilm Canada, CBC/Radio-Canada, Statistics Canada, 2018-19 Federal Budget and Numeris.