Big Magic International (formerly Imagine Dil Se)

Pay & Specialty – Financial Summary 2010-2014

Table of Contents

Undertaking # Service Name Licensee Licensee Ultimate Owner Type Year
535422737 Big Magic International (formerly Imagine Dil Se) Ethnic Channels Group Limited Levin, Slava Specialty (category B service) 2014

Revenue ($)
2010 2011 Var % 2012 Var % 2013 Var % 2014 Var % CAGR (%)
Residential/bulk/smatv subscriber revenue
DTH revenue
Local advertising revenue
National advertising revenue
Other revenue
Total Revenue 319,182 440,409 37.98 684,843 55.50 286,509 -58.16 215,891 -24.65 -9.3

Expenses ($)
2010 2011 Var % 2012 Var % 2013 Var % 2014 Var % CAGR (%)
Programming and Production 99,865 230,265 130.58 188,244 -18.25 236,993 25.90 262,664 10.83 27.4
Technical
Sales and Promotion
Administration and General
Total Expenses

Performance ($)
2010 2011 Var % 2012 Var % 2013 Var % 2014 Var % CAGR (%)
Operating Income
Depreciation
P.B.I.T.
Interest Expense
Adjustments - Gain (Loss)
Pre-tax Profit

Canadian Programming Expenses ($)
2010 2011 Var % 2012 Var % 2013 Var % 2014 Var % CAGR (%)
Acquisition of rights 0 15,305 n/a 15,316 0.07 3,049 -80.09 1,900 -37.68 n/a
Script & concept 28,201 20,407 -27.64 20,422 0.07 4,065 -80.09 2,533 -37.69 -45.3
Filler Programming + Program Production 28,201 66,323 135.18 66,371 0.07 13,212 -80.09 8,232 -37.69 -26.5
Investment in Programming 0 0 n/a 0 n/a 0 n/a 0 n/a n/a
Total Canadian Programming 56,402 102,035 80.91 102,109 0.07 20,326 -80.09 12,665 -37.69 -31.2
Canadian Programming/Revenue (%) 17.67 23.17 14.91 7.09 5.87

Staff ($)
2010 2011 Var % 2012 Var % 2013 Var % 2014 Var % CAGR (%)
Total Remuneration
Total Staff Count
Avg Remuneration

Subscribers
2010 2011 Var % 2012 Var % 2013 Var % 2014 Var % CAGR (%)
Subscribers

Profitability (%)
2010 2011 Var % 2012 Var % 2013 Var % 2014 Var % CAGR (%)
Operating Margin
P.B.I.T. Margin
Pre-tax Margin
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